Every business has a story. We want to share yours.
The International Association of Home Staging Professionals is proud to highlight business owners and companies in an around the business of Home Staging, Real Estate, Design, and Short-term Rental, though our IAHSP Articles Features.
Our goal is to highlight and explore the various business models and services that are offered throughout our ecosystem and community, giving both the public and our membership the ability to learn more about the businesses and services available through our vast network of service providers and businesses.
Let's dive right into our latest IAHSP Article.
Q. Thanks for taking the time to sit with us to share your story with our readers. Can you start out by sharing a little bit about you and your company?
Yes, thanks for having me. I have been in the Real Estate Staging Industry since 2007. I live in Metro-Atlanta and found my ideal client to be Investors. In 2018, approaching Superbowl LIII in Atlanta, I started helping investors prepare their properties for STR. I fell in love with STR design. In 2022, I shut down my staging business and started Vacation Rental in a Box and doing STR designing full-time.
Q. Everyone has a story about how they got started, what was the inspiration or the catalyst for you starting your business?
I mentioned the Superbowl, which was the original catalyst, but when the pandemic hit, I feel in love with staying home with my kids and knew in my gut that I needed to make a shift so that I could have more quality of life. I have learned most changes occur because life kind of pushes you that way. So, in 2021, I had a few health issues and asked myself what was important to me. I loved being home and I loved traveling. The answer changed my mindset from staging to design and now I design STRs all over the country.
Q. What services do you offer? And why did you choose to offer those particular services?
I offer STR Design, mostly vacant properties but also offer refreshing of existing properties.
I also teach other designers and stagers how to do what I do.
Q. Did you ever have a project or customer, where everything was going wrong or the project was challenging? Can you share about that time, and how did you find a solution, or over-come the challenge?
With design, everything is about logistics and making sure we have the right product in a realistic timeframe.
Q. Running a business is not always easy. What have you learned about yourself and your business, since launching your company?
To keep the vacation mindset. Allowing myself to enjoy quality of life so that my creativity isn't compromised. This includes staying in short term rentals as well when traveling.
Q. We've all had either an employee or a customer that makes what we are doing worth it all. Can you share with us a story about an employee, vendor or customer that really impacted you and touched your heart?
Many of my clients are in the medical field, nurses, doctors, pharmacists. Watching them grow and seeing their properties take off has been incredible to experience.
Q. If you could go back in time and give yourself some advice on how to manage or grow your business, what advice would you give yourself?
Get a business coach and an accountant straight away.