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Jack Samatov

Relentless Software Solutions LLC

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Every business has a story. We want to share yours.

The International Association of Home Staging Professionals is proud to highlight business owners and companies in an around the business of Home Staging, Real Estate, Design, and Short-term Rental, though our IAHSP Articles Features. 

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P. Gracias por tomarse el tiempo de sentarse con nosotros para compartir su historia con nuestros lectores. ¿Puede comenzar compartiendo un poco sobre usted y su empresa?

Thanks for having me. My name is Jack Samatov. I am the CEO and founder of a software services company called Relentless Software Solutions, which specializes in rental software integrations. My career path has gone from software engineer to inventor and to entrepreneur. All of my work, inventions, and businesses focused on innovative software products. We combined our decades of experience in the inventory rental market to create a new rental eCommerce platform called EasyRentals that allows launching a rental eCommerce storefront and start renting unused inventory in a day.

P. Todos tienen una historia sobre cómo comenzaron, ¿cuál fue la inspiración o el catalizador para que usted comenzara su negocio?

In 2005, my brother and I established the first US software development company outsourcing to Uzbekistan. In 18 years, it is now the largest, most successful, and only globally focused software development outsourcer in Uzbekistan. A conglomerate of 12 companies grew around this core business, and Relentless Software Solutions is a US-based service provider focused on the rental market and have spent many years building customizations and integrations for third-party software as well as our own rental platform, EasyRentals

P. ¿Qué servicios ofrecen? ¿Y por qué eligió ofrecer esos servicios en particular?

We offer a broad range of software development and management services but are focused on rental software integrations because there is no one else in terms of your audience. Our relevant service is EasyRentals for Stagers which is a mechanism for stagers to rent out idle furniture inventory and browse the inventory of other stagers or external vendors when they need to rent a specific piece of furniture for one specific project.

P. ¿Alguna vez tuvo un proyecto o cliente en el que todo iba mal o el proyecto era un desafío? ¿Puede compartir sobre ese momento y cómo encontró una solución o superó el desafío?

Have you ever heard of a software development project that did NOT have challenges? The challenge is not the technology, the technology works, and computers do exactly what we tell them to…The problem is always a function of communication. Sometimes it is the communication between humans and machines in terms of either the user interface or errors in coding, but more often, the problem is human-to-human communication of the product vision or the product vision changing over time. This is why we developed a rental business in a box that avoids all those communications pitfalls. The storefront is templated so the user can just upload their product data.

marcas que todo home stager debe conocer

P. Dirigir un negocio no siempre es fácil. ¿Qué ha aprendido sobre usted y su negocio desde que lanzó su empresa?

I called the business Relentless because that is a quality I highly value in myself, others, and my business. I have come through lots of challenges and adversity in my life by simply being relentless in my efforts…and that approach resonates with me and works well for me…but what I have learned through running the business is that flexibility, agility, and adaptability are just as important as relentlessness and that people who think differently than I do can and must make critical contributions to our success.

P. Todos hemos tenido un empleado o un cliente que hace que lo que estamos haciendo valga la pena. ¿Puede compartir con nosotros una historia sobre un empleado, proveedor o cliente que realmente lo haya impactado y tocado su corazón?

One of my longtime clients told my market research company that they would not switch teams even if we failed the project because they love us. I never thought that such a customer retention method existed until I heard that recording.

P. Si pudiera retroceder en el tiempo y darse algunos consejos sobre cómo administrar o hacer crecer su negocio, ¿qué consejo se daría a sí mismo?

I would have told myself not to doubt and follow my intuition.

P. Si un cliente potencial estuviera leyendo este artículo en este momento, ¿qué le diría sobre usted, su equipo o su negocio que lo convencería de elegir su empresa?

We are relentless. We don’t give up until the job is done and done well. We have over 200 developers experienced in rental eCommerce and inventory management software, and we understand how to apply technology to enhance customer and employee experience by bringing efficiency and automation to any equipment rental business.

P. ¿Cuál es un hecho sobre usted o su negocio que la mayoría de la gente podría no saber?

I am a yellow belt in Kung Fu.

P. ¿Hacia dónde ve su negocio en los próximos 5 o 10 años?

Bringing machine learning, large language model AI, and all sorts of other new technologies into our solutions, but the objective won’t change. We apply technology to improve rental businesses for customers, operators, and the environment.

P. Fue genial sentarme con usted para aprender más sobre usted y su empresa. ¿Cómo pueden las personas obtener más información sobre usted y su empresa?

Our website is, and my email is

P. ¡Muchas gracias por compartir su historia con los artículos de IASHP!

Thank you for this opportunity.

Todo negocio tiene una historia. Los artículos de IAHSP quieren contar su historia.

Con artículos, destacamos los muchos negocios que componen y rodean el negocio de Home Staging y Real Estate. Presentamos negocios locales para aprender cómo comenzaron, qué los hace únicos y hacia dónde se dirigen. Comparta las historias que lee con su red social y ayude a otros a descubrir empresas locales que están haciendo cosas increíbles en todo el mundo.

Todo negocio tiene una historia. Queremos compartir el tuyo.


IAHSP Official




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